Subscribe via RSSSMPS Announces Business Development Workshop
The Society for Marketing Professional Services (SMPS) announced objectives for its workshop "The Basic of Business Development in the A/E/C Marketplace." Registration is available at www.smps.org/bdbasics/.
This workshop is designed to prepare architects, engineers, contractors, business development, and marketers to find new project leads and connect with clients. The day-long program provides attendees with the tools and techniques to find leads, meet clients, and grow their businesses in any economic market.
By the end of the day, attendees will understand how to:
- generate leads that end in contracts
- prepare for a networking eveent and work a room
- connect with the different personality styles among clients
- use business development strategy to build profitable business for a firm
The program is taught by seasonsed practitioners representing some of the most successful architectural, engineering, and construction firms in the United States. They will guide attendees to:
- identify their firm's specific business development needs
- evaluate the effectiveness of their current sales efforts
- strengthen their firm's business development strategy
- explore effective solutions to challenging business development solutions
In addition, attendees will benefit from robust discussion and examples shared by workshop participants. Recent attendees observed about the program, "A great 'basics' course that cover the many facets of the marketing role in the A/E/C industry. The presenter's experience level provided a nice balance along with the perfect size group for interaction between speakers and participants. This workshop provided valuable information that will assist me in improving the overall BD expereience for our clients."
The program will take place in Seattle on March 11th. The program runs 8am - 4pm. To learn more about this workshop, visit www.smps.org/bdbasics/.
